“Svago is an Italian–Mexican restaurant located in Mexico City. The logotype was deeply inspired in Italian Art Deco, geometry in typography, street trattorias and traditional printing processes like silk screen.”
Estudio Menta is a multidisciplinary graphic atelier based in Guadalajara, Mexico, directed by Laura Méndez. The focus of her practice is on experimentation. Through a workshop methodology, she features lively colors and natural traces that are representative of her beautifully crafted visual language.
The Secret Garden is a traditional Cape Cod bed & breakfast that has been around for generations, thus it was important to develop a brand that was fresh & contemporary to attract a new generation of guests, but also kept its flair for quaint charm and nostalgia in tact.
Belinda Nowell is a screen play writer who, having just founded her own business, came to us for an identity. Being that storytelling is an integral part of her business, we developed this elegant mark that combines a stylised book with a capital “B”. The application of this mark then plays with orientation, suggesting this duel meaning.
The business card takes this idea a step further, sandwiching a piece of white stock between two grey stocks to evoke the idea of a book.